In no particular order….

  1. Life is fragile. Our health can’t be taken for granted. I personally knew 3 people in cancer treatment this year. All young and healthy before diagnosis. Thankfully, all are survivors. But we can’t assume that will always be the case. I will try so hard not to take my health for granted and do what I can to honor my body and take care of it.
  2. Children grow too fast. My son turned 10 this year. In 10 years he will be grown and out of the house more than he is in it. The past 10 years have gone by in a flash. I imagine the next 10 will, too. I make time for my son on purpose. I don’t hover or micromanage his life, but I do intentionally spend time with him alone and with his dad. We are his foundation for his beautiful life ahead.
  3. The stuff we collect eventually becomes meaningless. My 95 year old grandfather passed away last week. My family is cleaning out his home and my aunt said, “Most of the stuff will be donated or thrown away.” That is sad, but also freeing for those of  us still alive to make decisions about our stuff.
  4. We can make money many ways. I experimented this year with money making. I can make it through selling services, information or stuff (see #3). I see the world of work and  making money shifting in big ways. The days of a static “career” and predictable paycheck are disappearing. We all need to become flexible in how we make our money.
  5. It’s ok to quit something that isn’t working. I closed my private practice in June 2013. It wasn’t working well. I had clients and made money, but it felt “off” and didn’t feed my soul. Closing was a huge relief.
  6. Every decision is temporary. I re-opened my practice in November 2013. It’s in a new location with a new business model. I really enjoy the work now. Sometimes we fear change because we assume it’s permanent, that once we head down one path we can never circle back or adjust our sails. This year I learned that change is continuous and flexible.
  7. Stepping away is productive on a biological level. I learned from reviewing the science and through personal experience that literally walking away from my work makes me more efficient and productive. Our brain functions on many levels and when we only do “thinking work” we exhaust our pre-frontal cortex and get sluggish. When we leave the thinking and start moving and using other parts of our brain  new ideas “pop” and we can return to our work refreshed a short time later. All of my best ideas come when I’m outside walking. I could be listening to birds and then have a brilliant brainstorm about my work (like, “Hey, let’s re-open the practice closer to home!”).
  8. Working from home has pros and cons. I love working from home for the quiet, lack of commute, ability to be home when my son needs me and the comfy clothes. Working from him can also be isolating and lonely. I get detached from other people who can fuel my ideas and energy. In 2014 I plan to get out more and connect with like-minded folks who can challenge, inspire and offer feedback.
  9. I’m in a healthy marriage. You know when you’ve been married over 10 years and you start to question, “How did I get here?” We all do it. This year I tested my husband’s trust ( see #5). He wasn’t keen on the business changes, but he supported me anyway. My guy isn’t the most emotionally demonstrative, but his steady presence, encouragement when I got overwhelmed, and grace in NEVER uttering the words “I told you so,” or “it’s time to get a ‘real’ job,” meant the absolute world to me.
  10. Your business is only as good as the people you work with. I have a team of assistants that are phenomenal. From replying to email, phone calls, designing my graphics, bookkeeping, delicately handling money stuff and keeping ME on track they are All Stars. I reached out to some new folks to assist in other projects this year with poor results. Many never returned emails or didn’t listen or understand my vision. I pay my team well and they are worth every penny. If I couldn’t count on them, I’d be sunk.
  11. I work best with clients who are ready to “do,” rather than those who are seeking to “think.” There is nothing wrong with thinking and contemplation of next steps. I’m just not the right person to engage in that process with people. Truthfully, I’m a bit impatient and highly excitable :). I like to see new things come to fruition. I love to be part of the process of seeing someone empower themselves to do. their work.  My focus is the “B” in CBT (cognitive behavioral therapy) and in coaching as well. I’ve known this about myself for awhile now. 2013 was the year I just admitted it to myself and designed programs to support my strengths.
  12. My biggest “ah-ha!” was to view my business and online space as a constantly evolving space that isn’t “done” or perfect. I started a new blog (http://susangiurleo.com) and have left it open for all to see as it evolves. I think of it as an open kitchen or open studio space. This takes of ALL the pressure to get things done by a certain time line or in a certain way. If I decide to change my mind, I can do so without stress or apology (see #6).
  13. All the good stuff in life comes from relationships. Family, friends, clients, money, contentment all spring from connecting with others. Marketing isn’t about marketing, it’s about relationships. Your business doesn’t make money if you don’t help people in some way. Of course, your personal life ebbs and flows based on relationships. I have made wonderful relationships in my community and online. I consider some I have met on Facebook and Twitter friends. I enjoy doing deeper work with my clients because it allows us to get to know each other. I can be more helpful when I see someone at a deeper level.
  14. BONUS:  I can trust my gut. I took risks this year. I followed my gut. Disaster didn’t befall us. We had to adjust some expenses, simplify life, but 2013 was the first year I ever took time off from work. It was time. I can trust my inner voice. I can trust I’ll be responsible.

What does all this mean for 2014?

I’ll do more work I love.

I’ll spend more time with the people I love.

I’ll do what it takes to know more people in my community and online.

I’ll worry less about every decision. None of them are permanent.

I’ll continue to minimize the stuff in my life and put more time and money into experiences with people I care about.

I’ll continue to work with clients who are ready to take action to change the world.

I’ll be forever grateful for my health, my family and those who choose to spend their time with me here in my little online space.

Thank you for being a part of an important year of my life.

What did you learn this year? How do those lessons  inform your plans going forward?

Ready to generate new business with meaning in the New Year? Join me for my new FREE webinar, “New Year, New Business: 12 Ways to Grow Your Small Business in 2014.” Click here to read more and register.

Life is unfair. It just is.

We spend inordinate amounts of time rebelling against this reality.

We create stories and scripts. People with means say, “There’s a master plan. It all works out as it should.”

My guess is the 1 billion people who live in abject poverty here on earth would disagree. Living in a slum can’t be part of the master plan, can it? I really hope to God it isn’t.

So the first way to get over anything is to accept: Life is unfair.

The next reality we need to accdept is:

Bad things happen to good people. BAd things happen to bad people. Good things happen to good people. Good things happen to bad people.  No more to be said on this topic.

Third way to get over things: Learn to feel feelings. So much pain is caused by us trying to avoid facing pain. There are books about this. Whole religions focus on this. When we accept life is unfair, good and bad stuff will happen to us, we need to acknowledge that we will have times of pain in our lives. Pain is not permanent. It only lingers forever if you ask it to.

Likewise, happiness is real but impermanent. Let yourself be happy. Don’t be “that person” who worries that being happy means certain doom awaits. (see life is unfair, good/bad things happen to all).

Fourth: Develop coping skills. This is a major life skill no one teaches. If you can’t cope with the ups and downs of unfairness you’re screwed. Without coping skills you are either angry all the time, self-medicating somehow or awash in feeling hopeless and helpless in the face of an unfair world. A big first step to coping is accepting numbers 1-3 above.

fifth: See the big picture. Yes, bad things have happened. When you look around you see you aren’t alone by a long shot. Let this comfort you.

Sixth: Consider your next step. When we get bogged down in life, it’s hard to look up. We all need a time to grieve, lick our wounds, hibernate and heal. After a time (and if you are listening to your body, you’ll know when the time is right), it’s time to shift forward again. The next step can be as small as getting out of bed or as big as starting a new business that changes the world. Let yourself plan for the future.

Seventh: Get over yourself. This may sound harsh, but it must be said. It’s not all about you. This isn’t to minimize your pain. It’s to shift your focus beyond your pain. Sometimes we can develop an identity of a victim. We see ourselves as alone and acted upon, rather than empowered and taking action. At some point you must stand up and throw your chin out and shoulders back. You got this.

 

 

This is the time of year when people start to choose their “word(s) to live by” in the New Year.

This is a lovely exercise and can help us focus on what we want to accomplish personally and professionally.

Words are cheap, however.

Choosing a word doesn’t do much to move the needle one way or the other.

A lot of mental and emotional energy can go into the “word choosing” thing and what do you have to show for it at the end of the day, month, year? If you chose a word last year, did it make an impact? Just like those resolutions, most of us have the say The Word didn’t do much.

I choose my words in a 2 second lightening bolt of insight while reading someone else’s word discussion on Facebook.

My words are “Empower” and “Vivacious.”

The words are self-explanatory.

What I really want to talk about is making 2014 a year of meaning for you and those you care about.

When you choose your words this week, I’m asking you to choose your cause, too.

Choose a mission. A focus to care about.

You cause can be an official charity, volunteer work, a goal in your business that benefits others in need.

There are some rules about choosing your cause.

  • The cause must be about others.
  • The cause must strive to solve a problem.
  • The cause must be something you care deeply about.
  • You must commit action to the cause. You can commit time, ideas, energy or money.

I ask you to engage in supporting your cause consistently. Consider how it fits into the flow of your life in the next year. Integrate caring into your plans. Maybe it’s daily, weekly, monthly, quarterly, a week, a month, a regular practice.

The world needs changing. We need to choose to make change happen. We need to shift our focus from our own little bubble to the bigger world. There needs to be a collective shift from contemplation to taking action.

This year, like every year, my cause is helping children in need.

I do this work in my private practice and through my support of Life is good Playmakers. My practice is weekly. I give money monthly and do a big fundraiser in the summer for LIG Playmakers. I attend their festival with my family every September.

I hope we can empower each other to do more to support those who have less, those who need more, share the wealth we have (in all forms).

Please choose your cause.

I think you’ll find the focus on what matters to you and the consideration of how to commit very helpful in guiding your personal and business growth this year.

Peace and Love,

~ Susan

Ready to generate new business with meaning in the New Year? Join me for my new FREE webinar, “New Year, New Business: 12 Ways to Grow Your Small Business in 2014.” Click here to read more and register.

 

 

 

There’s a lot of confusion about value. Your value and the value of those you hire to help grow your business.

We tend to overestimate our own value and underestimate the value of others.

We want to get paid a fair rate and seek to cut our expenses by not paying others their fair rate.

I call this “bad money karma.” What goes around comes around. If you aren’t paying your support team fairly, why do you assume others will treat you any differently?

I wholly believe that my acceptance of fair rates from my VAs and other support staff is why people pay my rates.

In 2014, I’m going to ask you to take a hard look at your perception and experience of “value.”

A lot of the work we do is hard to put a monetary value on. When someone goes to a therapist, what’s the difference in value between someone charging $45/ hr and someone charging $150 for that same hour?

You’re not paying for the hour. We assume we are paying for their expertise, skills, knowledge.

Wehn you set your rates, you need to look at them from the viewpoint of your potential client. They price shop because it’s very hard to measure the value of what they receive in exhange for their monetary investment.

When you invest in your business it can be easier to determine the value of your investment.

If you buy business cards that cost $100 and someone calls you after they receive your card and become a client that pays you $500 over time, you have a $400 return on that investment of business cards.

Similarly, if you invest in a $1000 coaching program and use that knowledge and support to develop a program that generates $5000 in revenue, you have a $4000 return on that investment.

The tricky part is that many people look at the cost upfront and don’t consider their return on investment down the road. When someone sees something costs $200 all they see is money going out the door. They don’t follow the line of thought that their $200 investment could lead to thousands in income a few weeks or months in the future.

What people often do is invest on the cheap. Rather than invest $1000 in coaching, they buy a $97 information product. Then join a $29/month informational membership program. When they don’t make forward progress in their business, they invest in another lower cost program, join another membership program and over the months and years eventually invest over $1000 with little to show for it.

This is not to suggest throwing all your money into one approach is best.

I’m suggesting that you take a hard look at value and potential ROI before making investment decisions. Sometimes costs are best “front loaded” so you have a robust foundation upon which to build your business and track a faster path to profit.

Beware of bleeding out costs over time that give you very little support and ultimate ROI.

Value matters. Generate good money karma. Invest in yourself and others fairly. Respect your clients and potential clients by giving them fair value for their investment. This approach is what will build your business now and into the future.

Ready to generate new business in the New Year? Join me for my new FREE webinar, “New Year, New Business: 12 Ways to Grow Your Small Business in 2014.” Click here to read more and register.

 

 

 

 

I’m angry.

Someone judged me based on a Facebook comment.

He called me “lazy” because I suggested one can build a business and have a health work-life integration.

He doesn’t know me or my work.

And to him, and all the people who negatively judge my approach to business and work and life, Fuck You.

Ahhh..that feels better.

Here’s the truth as I know it.

You can build any kind of business you want.

Some asshat is going to tell you it isn’t a “real” business if it doesn’t make $500k a year.  People who think they run “real” businesses will tell you that if you aren’t working 100 hour weeks, you aren’t serious. *middle finger salute* [Hey, I’m a Boston gal.]

I may think people who dedicate their entire life to a business are crazy. But they are just making a choice. A choice I choose not to make.

But when they come and judge me (and you) based on our desire to have a business AND time with family, friends and ourselves, I draw the line.

I think they misunderstand the bigger picture.

Here’s my experience of entrepreneurship and work-life integration.

I started all of my businesses with a 1 year old at home.  I’ve been self-employed for 9 years.

I was creative with my hours and did work 40+ hrs a week, but it was all flexible, all on my terms. A lot of it depends on how much income you want to make. If you are looking to generate $200K+ in income a year, get investors, sell the biz you are going to work crazy hard for it. If you are happy with between $75 – 120,000 it’s totally do-able. The thing is, it isn’t sexy. It isn’t “making millions in your PJs” and all the other schlock biz coaches sell us.

You need to be motivated, have focus and do the work.

People get wonked on all 3 fronts. They aren’t motivated, not focused and don’t do the work. Most solo businesses that fail, fail due to one of these three factors.

You’ll work evenings and some weekends. It isn’t 9-5. But it isn’t 100 hrs a week either. You make sacrifices when times are slow and money tight.

I trade freedom for stress. I have fewer fancy pants and shoes and more hugs from my son. You can build something meaningful, world changing and life sustaining with the right mindset and hard work.

You need to get crystal CLEAR on what you want in life and from your work. Clear as a bell. It has to be YOUR vision and focus is huge. The lack of focus is what flushes money down the drain. Do that planning work. Take as much time as you need. It’s yours to create.

It’s not lazy or frivolous to work smart.

I would also like to thank the clueless gentleman for inspiring my new free webinar coming up in January 2014.

New Year, New Business:

15 New Ways to Grow Your Small Business in 2014

Want to join me? Click here to read more and to register.

 

 

People are very anxious about failure. When I speak to them about doing work they love, changing the world or taking calculated risks, many balk. They say, “Well, I have to pay the bills.” “Passion doesn’t keep food on the table.” “I can’t do that because…”

So, let’s explore one of my best therapist questions to those who are anxious, “What’s the worst that can happen?”

Many people can’t answer this. Realistically, most of us would regroup pretty quickly if we took a smart business risk that started to take on water. We’d find other work, abandon our sinking ship and move on.

But what if the WORST happened? What if you lost everything? What would you do?

I saw this piece on Upworthy today. It’s eye opening for many reasons. Please watch and then come back.

One Time A Guy Gave A Homeless Man A Computer, And The Recipient Did Exactly What The Giver Expected

I find many aspects of this piece intriguing.

The first is that the press slammed Patrick, the guy who gave Leo the computer. The cynicism and meanness of the mainstream media was telling. For those who try to believe in the good of others, this push back may sound familiar.

I’m not surprised Leo wanted to learn to code.

What caught me off guard was his desire to use his new found knowledge to change the world.

He has a passion for the environment. He wants to make a difference. He’s learning something completely new and his quest isn’t a new home, riches or glory. He wants to change the world.

Objectively, Leo has the life we all fear. He’s homeless. He lives on the street.  Yet, he still has big dreams, a vision, a drive to do something with his life beyond subisist.

Chances are pretty good you won’t end up homeless, no matter what you decide to do with your career.

Sure, there may be tough times. Situations that aren’t ideal. I’ve lived in apartments with no furniture, done the Ramen diet now and then, drove a beater of a car. But I was never at risk of being homeless.

Leo has our attention, not because he’s a homeless guy self motivated enough to learn a new skill. He has our attention because he’s a homeless man intent on making a difference. And that story is going to open up doors for him that weren’t otherwise available before he declared his true dreams and passions.

Ultimately, we let our fear of the worst get in the way of our best.

What are you really risking if you pursue your dreams?

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Over the weekend I was researching businesses that change the world (typical weekend, right?)

I stumbled across Echoing Green and was smitten.

I loved their video:

 

The question is: What’s YOUR problem?

Successful businesses of every stripe solve a specific problem.

No one spends money because they like you. They invest because what you do solves their problem.

This video gives some examples of big world problems.

I encourage us to build businesses that solve problems on a smaller scale,too.

Some ideas that come to mind:

  • Helping women return to the workforce after their children are old enough.
  • Relieving stress for teens.
  • Support for young adults with autism to transition into  independent living and stable jobs.
  • Bringing urban gardens to inner cities.
  • Teach  collaboration, rather than competition in our schools and eliminate bullying.

What’s your problem? How will your business change the world?

 

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Sometimes I forget about those who need so much more than me and you.

My work used to focus on children with nothing. Not even parents. Or if they had a parent (the really lucky ones had two), that parent wasn’t always available, or tuned in, or able to care for themselves, never mind a child.

Today the New York Times tells us the story about Dasani and I’m crying.

I’m crying because we live in a world where beautiful children live in places most of us wouldn’t leave our dogs. I’m crying because we lose the gifts and grace of those children.

If we are being honest, when we forget, when we claim it’s someone else’s problem, we toss them away. We look in the other direction. We worry about when we can upgrade to the next MacBook or how many video games we will buy our children for Christmas. Looking at poverty is a downer. We feel helpless. We feel we have nothing to do with the change required to make stories like Dasani’s a distant memory.

I will speak only for myself.

I can do better. I can remind myself that when I spent my days with children like Dasani they taught me more than I taught them. They showed me what trust really means and how  a relationship can change the world. They showed me how hard life can be without complaint and how deep we can all dig to move forward.

Knowing children like Dasani is  a big part of why I have little patience for those who complain about small inconveniences. If we really believe we are all equal and have a soul spirit and gifts to share with the world, I philosophically believe those of us who were lucky enough to be born into a family that has a home and food and some disposable income are obligated to get on with doing something with that privilege.

The discomfort of reality

My passion for changing the world can make others uncomfortable. People protest, “I have it hard, too. Bad things happened to me. My issues aren’t less important.” Maybe your stuff is as traumatic. But I ask you to test that against reality.

True. We all have a story. We all have a past, some darker than others. I just think if kids like Dasani can sleep with mice, wait an hour to microwave a meal, go to school hungry, live with 9 other people in a 500 sq ft room, manage  a life with drug addicted, gang involved parents, and still hold a ‘B’ average in school, the reality is we can all suck it up once in awhile and move forward despite the hard stuff.

It takes effort to change

Dasani has people pushing her to be better. She doesn’t get a pass because she is homeless.   After getting into a scape in gym class, Dasani has lunch with the principal:

“Miss Holmes [her school principal] glowers at Dasani, who tries to leaven the mood by bragging about her place on the honor roll. The principal is unmoved. Dasani still has a B average.

“I want the highest end of the honor roll,” Miss Holmes says. “I want more. You have to want more, too.”

We often forget that pushing to do more despite the stuff in our lives is healthy and good and necessary. Dasani’s life will be no better if the caring adults around her give her a pass because she has challenges. Pity doesn’t help.

Similarly, starting your own business, changing the world doesn’t happen from good intentions and dreams of “someday.”

We need to push through discomfort to make the changes we want in our lives and in our world.

Choices are a bitch

Doing the work to change the world requires making hard choices. Everyone who wants something better has to make big decisions and some are more intense than others.

I remember so many conversations with “my boys” at the residential treatment home that sounded like this.

“Sue, it’s not fair.”

“It’s not. You’re right.”

“I want to give up.”

“That’s your choice. I can’t make that choice for you.”

“What happens if I give up?”

“You know what happens. You know how it ends.”

“I’m either dead or in jail. Right.”

“Right. I’ll have your back. I’ll advocate for you to go to school, live in a safe place, but you need to do the work. I can’t do your homework, or stand up to the peers who lead you. You’ll need to leave home and start somewhere new. I can’t move for you. And I can’t tell you what to do. It’s big and it’s your choice and that sucks. But I believe in you.”

Some kids chose to change their lives. Some didn’t. I loved them all. Some are gone now. It breaks my heart when I remember.

So I ask us all to remember that we have power. We have choice. We have the means to do the work that matters.

I get sidetracked. I forget. I get self-indulgent and bored. And when I notice that happening (and it will) I need to bring myself back to center. I need to remember why I do what I do. I need to remember Dasani and Christian and Grayland and Marvin and Nate. They matter and we have the power to give them the chance to change the world, too.

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fall walkYesterday I attended the Massachusetts Conference for Women. There were 10,000 women in attendance and it was a fascinating day.

As an introvert who listens and observes before jumping into conversations, I was so encouraged to hear many women discussing changing the world. The lawyer who works on issues of eliminating poverty, teachers connecting kids to their passions, the good men of State Street Bank who came to support their female colleagues, the big pavilion in the middle of the exhibit hall collecting donations for those in need (also sponsored by State Street. I think that’s where the guys hung out. That booth was hopping!).

Blake Mycoskie was a great keynote speaker. As the founder of TOMS Shoes, he built his company from the beginning to give back to those in need. TOMS has a unique One for One business model. For each shoe they sell, the donate a pair to a child in need. They have also extended their product line to sunglasses and are giving a pair of corrective glasses to those in need for every pair of sunglasses sold. The cool thing about TOMS is it started with the mission to give shoes away from the beginning. Blake didn’t decide that giving shoes was a nice idea. He started with the idea that kids in third world countries need shoes and he built a business to meet that need.

The Be the Change Award went to Judy Giovagelo, Executive Director of Ben Speaks Louder Than Words. Her son Ben had special mental health needs and was bullied as a child. He took his life at 18 years old.   Through her movement, Bigger than Bullying, Judy teaches teens to engage in a mindset of collaboration and contribution, rather than competition, and asks kids to address their inner bully and cultivate  a loving heart. Wow.

For all the enthusiasm among the few people I connected with yesterday, I noticed a few things that bring up questions of how many will actually do the work of world changing. For all the energy on the stages, the audience wasn’t all that fired up. Applause was sparse and follow up questions minimal. You would think a room of 10,000 could get loud. It never did.

Psychologists call this phenomena “social loafing.” When we are in a big group, we assume everyone else will do the work, so we can sit back and do nothing.

We social loaf when we don’t clap in a room of 10,000 other people listening to the same speech. We also social loaf when we think people like Blake and Judy will change the world on our behalf.  They have a corner of the world. There’s still much more to change.

I’m inspired by all of the beautiful women I met yesterday and hope many of us can take the inspiration we felt and carry it forward into our lives, daily doing the work to change the world.

On a day when we all remember the powerful work of Nelson Mandela, I’ll wrap up with this (and thanks to Lisa D’Alessio for sharing this):

For those that seek to make a change in the world, whether global or local, one lesson of his life is this:

You can.

You can make a difference.

You can stand up to insurmountable forces.

You can put up with far more than you think you can.

Your lever is far longer than you imagine it is, if you choose to use it.

If you don’t require the journey to be easy or comfortable or safe, you can change the world.

~Seth Godin

Are you committed to bring change into your part of the world? How will you start?

 

 

 

 

change the world_MFAI help passionate people build businesses that change the world for the better.

Sometimes a subset of folks become cranky and confused when I talk about changing the world.

So I’m going to clarify here what I mean, so we can all get clear on one take on world changing (Your take may be different).

When I ask people to use their business to change the world, I am asking you to use your passions, talents and investment to make things better in your corner of the world.

Maybe you do healing work and touch 3 people a day to soothe wounds, physical or emotional. You are changing the world.

Maybe you farm organic carrots that are sold in local farmers markets and nourish local families. You are changing the world.

If your work entertains, makes people smile or think in new ways, you are changing the world, too.

It’s all but impossible for individuals to bulldoze a new world order into being.

I think that’s why most of us sit by and let powerful negative forces direct our culture.

But if each one of us does what we can to heal, encourage, nourish, nurture, share, spread smiles and promote new ideas we can make a difference one person at a time. When thousands of people do that every day, it adds up to a lot of positive world changing.

Imagine if you help 3 people a day, 5 days a week. That’s 15 people you’ve touched and made their world better. That’s doable, right? Three people a day isn’t hard to attract to your business.  If you reached 15 people a week for 40 weeks a year, we’re looking at helping 600 people a year (with 12 weeks off, might I add). This is possible to achieve.

Now imagine if 1000 people a week did the same thing. One thousand people each helping 3 people a day for 5 days. Now we’re talking about 15,000 people a week shifting into doing better in the world. In those 40 weeks we’ve supported 600,000 people.

Bump that number up to 10,000 people a week helping 15 other folks each week. 150,000 people are now moving toward a better place a week, 6 million people strong in 40 weeks.

Often, we don’t engage in those “good vibe” activities because we have other things to do. We think, “It’s not my job. I have my own stuff to deal with.”

I’m asking you to consider world changing as your job. As the actual way you make your living. When you support those 15 people a week and each pays you a fair sum (you decide what that number is), you can make a good living. If you decide to do some moderate marketing and promotion, you could work with 5 or 7 people a day, serve groups, sell products and programs  and increase your income more.

I’m asking you to declare: “World Changing is My Business.”

Help people + make good money = changing the world.

I like that equation. How about you?